CHANEL N°5 @ iceicebaby

CHANEL N°5_2009
Model：Audrey Tautou、Travis Davenport
Director：Jean-Pierre Jeunet
Music by Billie Holiday "Im a fool to want you"
Date: 2009/5/5
Audrey Tautou從巴黎乘著Orient Express（東方快車）到伊斯坦堡 ......

官網除了可以看到這2009最新廣告片外，還有導演和女主角的訪問，以及CHANEL N5的歷史
可以練法文聽力（因為有字幕^^），很棒ㄜ！

L'histoire de CHANEL N°5

N°5 de Chanel est un parfum créé en 1921 par Ernest Beaux pour la couturière Coco Chanel qui désirait un parfum épuré en accord avec sa mode : « Un parfum artificiel, je dis bien artificiel comme une robe, c'est-à-dire fabriqué. Je suis un artisan de la couture. Je ne veux pas de parfum à odeur de rose, de muguet, je veux qu'il soit composé ». Il s'agit peut-être aujourd'hui du parfum le plus connu au monde.

Coco Chanel rencontra Ernest Beaux lors d'un séjour sur la Côte d'Azur, elle lui dit : « Je veux un parfum de femme qui sent la femme ». Beaux présenta à Chanel deux séries d'échantillons numérotés de 1 à 5 et de 20 à 24. Elle choisit l'échantillon n°5. À la question « quel nom allez-vous lui donner ? », elle répondit : « je lance ma collection le 5 mai, cinquième mois de l'année, laissons lui le numéro qu'il porte et ce numéro 5 lui portera chance ».

Le N°5 contenait de l'aldéhyde et était composé d'un total de 80 ingrédients. Ce sont des composés synthétiques à la vague odeur d'orange, mais qui à l'époque n'étaient pas utilisés par les parfumeurs.

En 1924, Pierre Wertheimer devint l'associé de Coco Chanel pour la partie parfumerie qu'il acquit pour 70%. Chanel conserva 10% des parts et une tierce partie prit les 20% restants. Au XXIe siècle, la famille Wertheimer est présente dans cette affaire.

En 1953, alors qu'il était demandé à Marilyn Monroe ce qu'elle portait au lit, elle répondit : Why, Chanel No. 5 of course! (« Chanel N°5, bien entendu ! »).

Les femmes les plus renommées qui représentèrent ce fameux parfum furent Marilyn Monroe, Catherine Deneuve,Vanessa Paradis, Carole Bouquet, Nicole Kidman et, plus récemment, Audrey Tautou.

Catherine Deneuve

1992 Vanessa Paradis 有貓咪ㄜ

J'aime Keira Knightley.

mais je n'aime pas Nicole Kidman...

Cultural influence

Sales increased in the 1950s, especially after the perfume was introduced in the United States. Movie star Marilyn Monroe's endorsement of the brand is said to have contributed to its popularity. In 1953, when asked what she wore in bed, Monroe famously replied, "Why, Chanel No. 5, of course." Chanel herself is quoted as saying, "A woman should wear fragrance wherever she expects to be kissed."

變身成可愛的瑪麗蓮夢露

Andy Warhol sealed Chanel No. 5's status as cultural icon when he made nine silk screens of the perfume, elevating it to Campbell Soup status. And in 1959 the packaging itself made it into the collections of the Museum of Modern Art, New York.

Here is the Chanel posters made by Andy Warhol Art in 1997, posted on the streets of Paris. Andy Warhol created this design in the 1980's but, due to his unexpected early death, the images were not used until much later. The Chanel Art Print Posters measured approx 20" x 28" inches each. They are of the classic ladies perfume Chanel No. 5.

Famous spokesmodels for the fragrance have included Marilyn Monroe, Catherine Deneuve, Carole Bouquet, Estella Warren, Nicole Kidman, who in 2004 appeared opposite Rodrigo Santoro in a Baz Luhrmann-directed/Mandy Walker-filmed multi-million dollar commercial entitled No. 5 The Film. Actress Audrey Tautou became a spokesmodel for the perfume in 2009 when she appeared in the second short film for the fragrance. The short film was veiled on the 5th of May (5th of the 5th - in honour of No.5) on the Chanel website, 88 years to the day the fragrance was introduced. The short film was directed by French director Jean-Pierre Jeunet and was released in conjunction with Tautou's film Coco avant Chanel, in which Tautou portrays Coco Chanel.

The first advertisement shown on British TV's Channel 5 was for Chanel No. 5.

Chanel No 5 Advert U.K. 1970

Film director Ridley Scott directed three TV commercials for the 'Share Your Fantasy' ad for Chanel No. 5; the most notable is the version with a woman lying beside a swimming pool which has been aired for decades since its 1979 introduction. Two other versions make use of the songs 'Sea of Love' and "I Don't Want to Set the World on Fire" from The Ink Spots.

As part of his act, exhibition wrestler Gorgeous George would have the ring sprayed with disinfectant before a bout, a special mixture allegedly containing Chanel No. 5 -- although George claimed it was "Chanel No. 10," saying "why be half safe?"

The scent is also used in the American idiomatic expression of suspicion, "Something smells here -- and it ain't Chanel No. 5!"

This is the first Chanel 5 ad with Carole Bouquet (American version) Director Ridley Scott Music Nina Simone "My baby just cares for me"

The scent is mentioned in the 1963 Paul Newman film Hud when Alma Brown (Patricia Neal) says to Hud Bannon (Newman) "Somebody in this car smells like Chanel No. 5. It’s not me, I can’t afford it."

The name, cover art and artwork of the album Mina n° 0, by Mina, are designed after the famous perfume.

others CHANEL parfume ad.

Estella Warren